Business Coaching Book Recommendation From The Krazy Capitalist
December 11th, 2006· Filed Under: Living & Leaving a Legacy · Business Coaching Book Recommendations
Successful business ownership and living the business owners lifestyle is what we’re all about here at the Business Owners Coaching Club. That lifestyle includes making an impact on the world around us, and leaving a legacy of capitalist freedom.
Now if you’re looking for one book that states clearly why small business ownership, entrepreneurship, and capitalism matters — this is it! It’s by Carl Schramm, president of the Kauffman Foundation.
Schramm does praise America’s nurturing environment for entrepreneurship, but he puts out the challenge for all of us to be more entrepreneurial.
The Entrepreneurial Imperative: How America’s Economic Miracle Will Reshape the World – And Change Your Life
Not only is it his passionate goal to see a greater expansion of start-ups domestically and globally, he feels the promotion of entrepreneurial capitalism is a key formula for bringing about peace, prosperity, and stability in the world. You can read more about Carl Schramm in this article form The Economist.
http://www.economist.com/people/displaystory.cfm?story_id=5108000
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John Paul Micek (aka "the Commando Capitalist") and his partner Deborah Cole Micek, (the Motivation M.D.) are founders of the business coaching company RPM Success Group ® Inc. With four multi-million dollar businesses under his belt and over 17,500 hours of research and study working with thousands of business owners around the world — John Paul and Deborah have created a simple scientific system that maximizes your performance, persuasion, and wealth in just 60-Seconds. They both are in demand speakers, published authors, and certified trainers in persuasion and Self Influence™, and experts in Marketing with New Media. Their latest book ‘Secrets Of Online Persuasion’ is the definitive guide on getting more customers and cash online with New Media. You can reach John Paul by contacting [support@rpmsuccess.com] |
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This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License. |
| Attribution (text and links) must be given to RPM Success Group Inc.and Business Owners Coaching Club. Full copyright is retained by RPM Success Group Inc. | |
Controversy surrounding the book, “A Million Little Pieces” endorsed by Oprah’s famous book club, may just be pure marketing strategy by author, James Frey - or, pure con strategy.
Either way, thanks to the arduous research by The Smoking Gun surrounding the facts and lies of A Million Little Pieces, we learn the “supposed” non-fiction book was more fiction than non.
A million little lessons
If anything positive can come from this fiasco, that was, more than anything, an insult to Oprah and her work with her book club that got millions of people back to doing what’s really important - reading - is that “bad PR” is sometimes just that - bad PR.
Oprah teaches Frey about what a lie is and the consequences of conning powerful women… I guess he still has a million little lessons to learn - and perhaps if he submitted himself to going through a 12-steps program, that he demeans and puts down in his book, then perhaps he wouldn’t be in the hot water that he is, because he would have learned this lesson from his sponsor.
To me - the bottom line is that even if controversial marketing works, and despite the fact that he’s getting a ton of attention - I would never advise my coaching clients and authors to engage in something that you would not be proud of down the road.
It doesn’t matter that his book is making more and more headlines than ever with this controversy - the fact that he deceived others by letting them think it was all truth, will diminish trust in the author - which means - good luck with any future book you ever thought of writing as a sequel.
Why was Oprah embarrased?
People trust Oprah - so when she recommends a book, people automatically pick it up and say, “Hey! This MUST be a great book because OPRAH says so!”
Oprah knows she wields this type of power and influence on millions of Americans - and she takes that responsibility very seriously.
But this doesn’t mean any of the journalists should be taking jabs on Oprah - because all she did was share a book she found interesting with her audience. We’re all still responsible to decide whether it’s a book WE would enjoy reading.
I must admit… the cover of the book is interesting, and I was tempted to pick up the book the last few times I was in the book aisle at Costco. But something kept stopping me. Something about the back cover, or the text inside. And then, when I did a little research when I returned home on the internet, I found an audio clip of the author reading his book. And that did even more to convince me this book was not for me.
Within the first few sentences, this guy insults people who have addictions, insults the 12-step program, which I’ve seen help dozens of people when I worked at a social service agency, and he pooh-poohs the concept of God.
Well - perhaps if he believeed in the power of prayer - he might have gotten “the message” from a “Higher Power” that what he was about to do, deceive the American people - was simply… wrong.
Oprah questions him in un-Oprah-esque fashion
Looks like Dr. Phil is rubbing off on Oprah - in a good way. Oprah sure helps Frey understand what a lie is and the consequence of telling lies when he came back on her show so she could ask a million little questions. And boooooy! Did she let him have it!
I’ve never seen Oprah like this. I have an all new respect for her.
She knows how to captivate and entertain an audience, but ultimately she delivers a product that she can be proud of. And it infuriates me that something like this would happen, and thereby discourage her from continuing to invite authors on her show to talk about their books, and put her seal of endorsement on her favorite books.
I hate when people talk about the person who was deceived (the victim) as though they were somehow inadequate - how they were “conned”. To me, that’s simply deflecting the real blame and the real issue - of the character of the con man himself. Let’s not cast expursions on those who have been “fooled”. Let’s put the real blame and responsibility where it lies. With James Frey- and James Frey only.
My message to Oprah:
Keep on promoting the practice of reading. And whatever you feel, don’t feel duped. Show women all across America that women never need to feel bad for trusting people. That’s a natural quality of the innocent. Only the people who are conning others should feel bad and suffer the consequences.
It reminds me of The Paradoxical Commandments, by Dr. Kent M. Keith where it talks about how people may treat you poorly and deceive you, possibly even use you, despite your goodwill towards them, yet - the author promptly encourages you to “Do the right thing anyway!”
We never want to allow others to change our personality, nor encourage us to behave against our character - and that includes how we market and engage in obtaining publicty.
Final Thoughts:
I saw an article that looked like a bookstore was offering refunds for anyone who bought his book. To me - that should come directly out of Frey’s pocket.
What do you think? Share your comments below…
And do you think it’s ever ok to lie to get more publicity?
Or do you think there’s a clear line between getting attention for your products and services, and that you should never compromise your character - even if it means less profit in your pocket.
Deborah Micek is known as the “Business Communication Coach” by business owners around the world thanks to members of the Business Owners Coaching Club™.
Official Life Coach for the Dream Makeover Hawaii TV show aired on NBC, internationally published author and weekly columnist for the business section of the Honolulu Star Bulletin. Deborah is a managing partner with the international small business coaching company RPM Success Group Inc.®

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